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  • Cases of Creactivity

    Activating creativity in business by researching and designing solutions to current strategic challenges.

  • Video Case: Zullee’s Mediterranean Grill

    Disrupting the Competitive MidCap Restaurant Landscape in the USA

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    Zullee offers delicious and health-conscious Mediterranean cuisine with the ambition to become a national franchisor in the next few years. The question: is the vision realistic?

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    Chapter 1

    From Bahrain banking to the US Westcoast family dining scene

  • Creating an Intrapreneurial Culture in International Consulting

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  • Video Case: Zullee’s Mediterranean Grill

    Disrupting the Competitive MidCap Restaurant Landscape

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    Chapter 1

    From Bahrain banking to the US Westcoast family dining scene

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    Chapter 2

    Investing in people with the right values (Leadership)

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    Chapter 3

    The ambition of scalable and replicable nationwide success (Innovation)

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    Chapter 4

    People at the core of success under severe labor shortage (Talent)

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    Chapter 5

    Build and they will come, partnering to expand the franchisable concept (Cooperation)

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    Chapter 6

    Quality and customer experience are front and center of efficient delivery (Product Performance)

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    Chapter 7

    Redefining the income and cost structure (Profit Model)

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    Chapter 8

    Is this credible, how to ensure this does not fall short (Challenge)

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    Appendices

    List here

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